Effective Solutions in Trade and Services
06 — 26 AUGUST, 2018
Are you involved into trade and services business? Do you want to explore some specific issues of retailing and HORECA in Russia? Do you want to get acquainted with up-to-date solutions in the field of trade and services and enjoy the busy days and the marvelous white nights of the city of Saint-Petersburg? Join this Summer School!
The course aims to promote a better understanding of factors affecting the entrepreneurial climate; main subjects and objects of the marketing environment; global and Russian positive and negative trends in the retail and services industries.
Since each module in the program is developed by working professionals in trade and services field, you’ll get the most current, up-to-date information and the practical skills you can use in your everyday duties in product range management and sales promotion. The emphasis is put on Russian experience. Within the module you will gain the knowledge about Russian culture, traditions and identity. You will get the closer look at Saint Petersburg in the context of Russian culture, examine the best practices of Russian retail industry networking.
The training course will be held in the format of scientific-practical discourse as close as possible to the realities of today’s international competition. Lectures, seminars and business games are to cover the most important and challenging issues of retail and HORECA both in Saint-Petersburg and Russia. And the entertainment program will help this study to be efficient and unforgettable.
Arrival: Aug 04 – 05, 2018
Classes: Aug 06 – 24, 2018
Departure: Aug 25 – 26, 2018
Duration: 3 weeks
Ects credits: 5.0
Participation fee: 550 euro
Participation fee includes tuition fee, study materials, company visits, cultural program.